top strategy: compare with peers.
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the pace of change in technology is leaving accountants so dazed and confused that about half of all practitioners say merely “keeping up” is one of their biggest technology-related problems. cost comes second.
accountants are so fed up with the staggering pace of developments that you couldn’t pay them enough to try a new software product “while drinking umbrella drinks on a beach at vendor expense,” according to randy johnston and leslie garrett, writing in the new accounting firm operations and technology survey. they caution, however, that “if you dislike change, you’re going to dislike irrelevance even more.”
the survey reveals the top tactics accountants are employing to stay up to date and make informed decisions – starting with keeping close tabs on their colleagues and competitors.